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Abstract
Con este número, la Revista Universitaria de Administración (NovaRua) sigue cumpliendo con el compromiso de abrir un espacio de difusión de la producción científica en el área de la Administración de Empresas, ofreciendo la oportunidad a docentes investigadores, tanto de la UACJ como de otras Instituciones de Educación Superior, de difundir los resultados de investigaciones.
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